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Understanding consumer behaviour, from the inside out digital marketing analytics in theory

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Hilke Plassmann, INSEAD Chaired Professor of Decision Neuroscience and Associate Professor of Marketing at INSEAD, joins us to discuss how recent advancements in her field afford unprecedented insights into consumer choice. .

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Understanding consumer behaviour, from the inside out

Understanding consumer behaviour, from the inside out

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Understanding consumer behaviour, from the inside out
digital marketing analytics in theory
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5 comments

Akeem James 14/09/2021 - 7:41 Chiều

Neurobiology isn't simply some science course at your local university taught by professors with research experience. It's also a field that marketers enable in order to optimize their understanding of human behavior in a consumer perspective.

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Jazmyn 14/09/2021 - 7:41 Chiều

Can I just say it was so awesome to come across a video with a female professional who was pregnant still be welcomed as a guest and a leader in her field. So incredible to see ❤️

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Moonlight 14/09/2021 - 7:41 Chiều

Wow…

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Muhammad Saad Mansoor 14/09/2021 - 7:41 Chiều

;>

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Muhammad Saad Mansoor 14/09/2021 - 7:41 Chiều

she is fat

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